Instagram Ad Services

Instagram advertising is a means of paying for sponsored content to be posted on the Instagram platform in order to reach a larger, more targeted audience. While a business or individual may choose to advertise for a variety of reasons, Instagram advertising is frequently used to increase brand awareness, website traffic, generate new leads, and move current leads down the funnel (and hopefully towards converting).

Increase brand awareness and engagement with a competitive Instagram ad campaign that encourages users to interact with your brand and purchase your products.

What Are the Potential benefits of Instagram Advertising?

According to studies, 72% of users who see advertising on their Instagram news feed will click on them, and over 31% of users have purchased a product through Instagram. Businesses who run a successful Instagram ad campaign that targets relevant consumers have a huge opportunity to enhance website traffic and conversion rates.

Every month, over 900 million people visit Instagram, giving businesses a tremendous audience to target. This image-rich social media platform is one of the most popular mobile platforms in the world. Because Facebook controls Instagram, businesses that run advertising on the platform have access to the most precise targeting tools available on the Internet.   

Is Instagram Advertising Appropriate for Your Business?

As a result, the logical question arises: Who is on Instagram? Is it only teens who like to take selfies? Or are you seeking for recipes for 20-somethings? What about those who are older? Is it possible that they’re “gramming” their grandchildren?

Unfortunately for all of you advertisers targeting the grandparent population, Instagram tends to cater to a younger demographic, with the majority of users (55 percent) falling between the ages of 18 and 29, followed by 30-49. (28 percent ). Only 11% of Instagram users are between the ages of 50 and 64, while only 4% are over the age of 65.

According to a poll conducted by multiple tools, the bulk of Instagram users (31%) live in cities, while 24% live in the suburbs, and 18% live in rural areas. While women outnumber males on Instagram, the gender divide isn’t as wide as it once was.

Even if this isn’t the type of person you’re looking for, you shouldn’t disregard social media as a waste of time. As the platform continues to grow, more folks over 35 will certainly join the Instagram bandwagon, similar to what happened with Facebook. Also, if you’re targeting the 4% of adults over 63+, you can easily go straight to that category.

What Services Does Kite Digital’s Instagram Advertising Agency Provide?

Generate a unique Instagram Ad Plan for The Business

The first thing we need to do is learn everything we can about your business, the audience you want to reach, and your objectives. 

Design Your Instagram Ads

We’ll begin developing your Instagram advertising once we’ve devised a strategy for your ad campaign. Kite digital will develop many variations for you to review before launching your campaign.

Prolonged Optimization of Your Instagram Ads

We will regularly reoptimize your ads to improve their performance during your ad campaign. Our Instagram ad professionals will examine the data from your campaign so that we can make informed improvements. These modifications may include targeting different audiences, generating new advertisements, and/or doing something new. Optimizing your full ad campaign is hard for the faint of heart because it necessitates significant skills and experience.

Join our dozens of happy clients and understand why so many businesses use Kite Digital’s Instagram advertising services to improve their social media campaigns. Contact our team today to know more about how to get started with Instagram advertising!

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